Name: GMG Home Healthcare
Services: Home Healthcare, Online CMT Training
Project Overview: Website Redesign, SEO, Social Media Marketing
When GMG came to us, they had an old website that they wanted to update and were also looking to build a stronger presence online. Generating more signups for their training classes was also one of their top priorities.
The home healthcare segment was very competitive in their area and we really needed to be creative to promote their brand with a unique selling point. Their new CMT training initiative also needed website content to be developed from scratch.
We had a detailed discussion initially regarding their expectations about the new website and SEO, and based on that we went to work. The new website we developed captured their brand’s essence and also helped them rank higher for multiple target keywords, generating over 80K+ impressions yearly on Google from zero. Our social media marketing efforts also helped them generate more leads. The overall boost to their online presence also helped them retain more of their customers on a recurring basis.